Loretta Aimer Sand Balm 27g

Balm with A Crisp and Sandy Texture

A new sensation balm that is non-sticky and easy to apply, giving a natural flow and moderate shine to the hair. This balm helps maintain the structure and flow of your hair throughout the day. It can also be used for hand or body care, not just for styling.

Moisturizing and Shine Ingredients: Argania Spinosa Kernel Oil
Heat Damage Protection Ingredients: Beet Root Extract, Hydrolyzed Corn Starch
Improved Combability Ingredients: Beet Root Extract, Hydrolyzed Corn Starch
Cuticle Care Ingredients: Tremella Fuciformis Polysaccharide

How to Use:

① Spread the balm well between your fingers and apply to the inner parts of your hair, such as the roots and nape of the neck, where you want to control volume.
②Do not apply too much on the surface, use the excess on your hand. Pinch the hair with your fingers, applying from the ends up to about 5 cm to shape the hair flow. Use the remaining balm on your fingers to massage into your hands.

Product Comparison Table:

Loretta Aimer Brand Concept:

AIMER means "like" or "favourite" in French. By using Loretta Aime, the goal is for everyone to "cherish their own likes,'" "find their favourite version of themselves," and "fall more in love with themselves." The brand name carries the desire for each individual to feel confident, and the design was created with the image of a "supportive companion" in mind.

"Continue being your favorite self, both in your hair and heart."
"Focused on hydration, fragrance, and the lasting power of your hairstyle."

Formulated with Argan Oil for shine and moisture.
Argania Spinosa Kernel Oil (provides moisture and shine)
All products contain extra virgin oil derived from the seeds of the argan tree, which has strong vitality and thrives in dry environments..

"Close to your feelings" – White Bitter Fragrance
Since these products are meant to be used throughout the day, from morning to night, we developed a fragrance that "lifts your mood".
The White Bitter fragrance, adopted in all items, changes with your mood – offering freshness and power when you need energy, and soothing comfort when you want to relax, always aligning with how you feel.